JESS3’s founder, Jesse Thomas, sat down with Marketing Land as one of 8 industry experts, including other designers and top level executives, to answer the questions “What makes an excellent infographic?” and “What should my expectations be for an infographic?” Jesse stressed in his answers that infographics need to be beautiful, but also meaningful and have the data to back them up, because “the primary purpose of an infographic is to spark informed conversation and action.” He also noted that “An infographic should be intelligent and tell the audience something they don’t already know, but say it with words and terms they do.”
Eloqua partnered again with JESS3 to create an infographic celebrating the birth of disruptive innovations. The infographic launch coincides with a large company product announcement — Eloqua Engage for iPad, in which four “disruptions” converge: email, tablets, marketing automation and revenue performance management.
Originally presented at the Future M / Startup Marketing Bootcamp on October 8, 2010, the focus of this presentation was giving CEOs and other decision makers insights from the world class JESS3 team regarding design best practices.
Mashable writer Heather Whaling sat down with a number of agency leaders, including our own President, COO and Co-founder, to discuss the topic. A few of Leslie's remarks include: Leslie Bradshaw, president of JESS3, notes that a key agency role is “making sure that clients aren’t gravitating toward the latest ‘shiny object’ just because it is new, but rather helping them align their business objectives to the reason for participating in and leveraging a channel.” [...] JESS3’s Bradshaw explains that the company specializes in data visualization. However, her team partnered with Eloqua‘s Joe Chernov to develop the “smash-the-watermelon” digital distribution strategy.
Every week, the JESS3 team submits photos from their mobile phones, wherever they are in the world. From the water, to the land, from all-nighters to weekends at the beach, from France to San Francisco, we capture the magical mobile moments that make up our days as JESS3'rs.
Instead of posting our usual weekly team Mobile Uploads, we’ve rounded up some of the actions our team members have taken to protest the SOPA and PIPA initiatives. The team has signed petitions, called local reps, and transferred 175 domains from GoDaddy, an early supporter of SOPA, to Namecheap.
MTV — the network that has defined the music industry for 30 years teamed up with digital partner JESS3 to give a voice to the people with the inaugural O Music Awards. In celebration of the new ways we all experience and consume music, the awards show was designed to be Open, Ongoing and Online — pressing pause twice a year to recognize and reward fans, artists and technologists.
To raise awareness of the launch of its free mobile application, where users can track the latest UN news, make donations and more, the United Nations Foundation turned to the JESS3 team to create a concise and informative thirty-second video.