Small Business Survey Infographics
Mashable writer Heather Whaling sat down with a number of agency leaders, including our own President, COO and Co-founder, to discuss the topic. A few of Leslie's remarks include: Leslie Bradshaw, president of JESS3, notes that a key agency role is “making sure that clients aren’t gravitating toward the latest ‘shiny object’ just because it is new, but rather helping them align their business objectives to the reason for participating in and leveraging a channel.” [...] JESS3’s Bradshaw explains that the company specializes in data visualization. However, her team partnered with Eloqua‘s Joe Chernov to develop the “smash-the-watermelon” digital distribution strategy.
After watching a documentary that touched on Steve Jobs’ study of Buddhism and how its teachings affected the aesthetic of Apple products, JESS3 CEO and Founder Jesse Thomas was set on making a technology-themed comic book / zine with Steve Jobs as the protagonist. He pitched the idea to Forbes Managing Editor Bruce Upbin, who immediately understood the power of Jesse’s vision and wanted to collaborate.
Nobody captured the power of influence better than Marshall McLuhan who said, “The message is the medium.” But what happens to influence when media institutions fall? This infographic from JESS3 and Eloqua examines how influence has shifted to the individual — how in today’s world, the message has become messenger.
A follow-up to last year's Social Media Playbook with Eloqua, this newly redesigned and refreshed Social Media ProBook includes updates on various social media platforms along with advanced information, insights and instruction as well as advice by some of the most trusted thought leaders on the web.
After realizing that only 13 percent of Wikipedia contributors are women, 1×57 has decided to raise awareness about the issue and encourage more to contribute through its free workshop “Women Who Wiki.” The event’s organizers tapped JESS3 for logo and barnstar design explorations to go along with its “Change the Ratio” campaign.
JESS3 had the honor of helping leading human rights protection non-profit Amnesty International celebrates its 50th anniversary this year with the creation of five data visualizations. This collection of infographics aims to inform the public about some of the issues Amnesty International is most passionate about as well as the organization's history itself.
To accompany Leslie Bradshaw's first article on Forbes, "Why Women Having a Seat At The Table Is Not Enough," and underscore the disparity between the leadership roles men hold as compared to women, JESS3's design team crafted a custom-infographic, displaying the percentages as male and female silhouettes sitting on an actual chair.
MarketerMonday Chat, or #MMchat, is a weekly discussion led by Jeff Ashcroft. JESS3 Director of Strategy, Brad Cohen, was the special guest for this week's chat. Jeff and Brad discussed the power behind infographics and their growing popularity, and also delved into the many ways JESS3 attacks data and creates the final product.